Ravenol Story
With over 75 Years in the automotive lubricants industry, Ravenol has become a global organisation with a presence in over 90 countries. Ravenol is continually looking to expand into new markets and develop to ensure our products are one of the best in the global lubricants market. Through the constant development of its products, technological possibilities and its team of employees, the transformation from a small lubricant producer to a technology pioneer took place. The cooperation with international top teams and popular racing series contributes to the know-how development and strengthens Ravenol's experience in motorsport and in the lubricant development. The feedback from different applications and the positive results strengthen the confidence of our demanding customers in our high-performance products. The strategy of sustained growth was underlined by a comprehensive re-launch of the brand in autumn 2012. This forward- thinking policy is especially visible in the new product packaging, which has been modernized and optimized in both design and function. Now RAVENOL is visually innovative, with modern and reliable products, and with a passion for excellence in lubrication. Ravenol are proud of its technology - "Made in Germany".
THE RAVENOL MISSION
To use the latest and most advanced additive technology to produce high quality and high performance automotive lubricants which protect the environment.
THE RAVENOL VISION
Ravenol strives to create a sustainable future by lowering emissions and increasing the performance efficiencies within our products by continually innovating our additive technologies.
THE RAVENOL VALUES
Ravenol's Core Values are:
Relationships: Employees, customers, technical partners, and suppliers are classed as a homogenous community as everyone works together to form strong relationships.
Service-oriented: Excellent service is at the forefront of our daily activities, ensuring each and every customer leaves more than satisfied at the end of each customer journey. Whether it's query about our products, or an issue with anything, we will ensure it gets resolved quickly and effectively.
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Innovative: Innovation is about consistently making our products and services more efficient and effective, whether it's making small changes to make our customer journey easier, or larger innovations such as new product technologies, we will ensure innovation creates added value with everything we do.
Responsive: Resolving issues is at the forefront of daily activities, whether it's changes to the external environment, customer queries, or internal complexities, matters get resolved in a speedy and responsive manner.
Expert: Training resources are optimised to ensure that employees can handle every possible situation, with every employee striving to be an 'expert' at what they do so customers can be assured that Ravenol remains at the forefront of the development of advanced lubrication technology..
THE RAVENOL TIMELINE
History
RAVENOL is the brand name of the Ravensberger Schmierstoffvertrieb GmbH which was founded in 1946 in the small town of Werther in Westphalia by Hans Triebel. Initially the company restricted its activities to the manufacture and sale of monograde engine oils and a selection of industrial cleaning products.
In 1964, with the modernisation and expansion of the company, multigrade oils of SAE grades 10W-30 and 20W-50 were added to the range, whilst the range of car care products and cleaners was extended to include specialist items for bicycles and motorcycles. In the following years the range of car care products was steadily increased and the lubricants offered were extended to include the manufacture of semi-and fully synthetic oils.
The 1990s saw continuous expansion of sales activities at an international level and the RAVENOL brand gradually became known throughout many areas of the world. Nowadays, many businesses from the automotive, engineering, steel and construction sectors, as well as mining, agriculture and transport companies rely on RAVENOL-branded oils and lubricants, and RAVENOL products are now available to both commercial enterprises and motorists in over 90 countries.